The Best RC Commercial Isn’t Trying To Sell RC

the-leatherman-leap-large-10

We all know the Leatherman name that made multi-tools famous. Well, they have a new product called the Leap, which is a multi-tool geared towards a younger 9-years-old and up demographic. That’s all well and good and I like the idea, but what really got my attention was the commercial they are running to promote the product. The 30-second spot may just be one of the best RC commercials I’ve ever seen. It has aired on the Discovery channel and may just promote Traxxas and RC in general better than it sells the Leap.

Social Share Toolbar

Filed Under: CommentaryFeaturedGeneral RC

Matt Higgins About the Author: Matt has over 25 years of experience in RC and has worked professionally in media for over a decade. Matt enjoys everything from racing to rock crawling to bashing, and he believes RC should be all about having fun. Matt is as at home covering a world championship in an exotic country as he is showing a new hobbyist how to set gear mesh. His desire to share the hobby with as many people as possible inspired him to create RC Truck Stop and RCTruckStop.com.

RSSComments (1)

Leave a Reply | Trackback URL

  1. John M says:

    And just because I’m a geek….both the Leatherman and the RCs were designed in the same 3D CAD software. SOLIDWORKS!!! Rock on Matt!!

Leave a Reply