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The Best RC Commercial Isn’t Trying To Sell RC

the-leatherman-leap-large-10

We all know the Leatherman name that made multi-tools famous. Well, they have a new product called the Leap, which is a multi-tool geared towards a younger 9-years-old and up demographic. That’s all well and good and I like the idea, but what really got my attention was the commercial they are running to promote the product. The 30-second spot may just be one of the best RC commercials I’ve ever seen. It has aired on the Discovery channel and may just promote Traxxas and RC in general better than it sells the Leap.

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One Comment

  1. And just because I’m a geek….both the Leatherman and the RCs were designed in the same 3D CAD software. SOLIDWORKS!!! Rock on Matt!!

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