In 1950, pickup trucks were still a relatively new invention, as the Ford Model TT was the first pickup truck to hit the market in 1917. Prices for these vehicles were set by individual dealers, so there was no one-size-fits-all answer for how much a pickup truck cost in 1950. However, a quick look at some of the available models from Ford and Chevrolet can give us an idea of what people were paying for their pickups during that era.
The Ford F-1 was one of the most popular pickup models of the time. In 1950, it had a base price of around $1,400, with higher trim levels costing up to $2,000.
Meanwhile, Chevrolet’s top-of-the-line model was the 3100 Series Light Duty Pickup Truck. It had a base price of $1,857 with options that could bring it up to $2,300.
It’s important to remember that these prices are in 1950 dollars and would be equivalent to much higher prices in today’s money. For example, an F-1 from 1950 would cost almost $15,000 today when adjusted for inflation. That’s still cheaper than many modern pickups on the market today.
In 1950, pickup trucks were fairly expensive compared to other vehicles on the market at the time. The most popular models from Ford and Chevrolet cost between $1,400 and $2,300 in 1950 dollars. When adjusted for inflation into today’s money, those figures come out to between $15,000 and $23,000 respectively – still cheaper than many modern pickups on sale today.